Where Story Becomes Legacy.

Reel

Our Production Process

What to Expect When You Work With Mactools Production

At Mactools Production, we believe every project deserves intention, artistry, and a seamless experience from start to finish. Whether you're a brand, business, or individual, here's what you can expect when you collaborate with us:

3. Pre-Production

  • Location scouting and securing permits if necessary.

  • Casting (actors, models, or real people, depending on the project).

  • Scriptwriting and shot list creation.

  • Production scheduling and logistics planning.

  • Crew assignment (directors, cinematographers, lighting, sound, BTS, etc.).

1. Discovery & Consultation

  • Initial client meeting (in-person or virtual) to understand vision, goals, and target audience.

  • Discuss project scope, deliverables, timeline, and budget.

  • Review brand identity and creative direction.

  • Gather references, inspirations, and key messaging.

2. Concept Development

  • Creative brainstorming with our team.

  • Development of mood boards, storyboards, and style guides.

  • Present concept options for client review and approval.

  • Finalize production strategy (cinematic, documentary, social-first, commercial, etc.).

4. Production (Filming/Photography)

  • On-set direction by our creative leads.

  • High-end cinematography, lighting, and audio capture.

  • Photography or video sessions executed according to the storyboard/shot list.

  • Flexibility to capture spontaneous creative moments that add authenticity.

  • Behind-the-scenes content capture (optional).

5. Post-Production

  • Secure transfer and backup of all media.

  • Editing, color grading, and sound design to meet cinematic standards.

  • Motion graphics, animations, and VFX (if required).

  • Draft version delivered for client review.

  • Revisions completed based on client feedback.

6. Delivery & Distribution

  • Final export in multiple formats (web, broadcast, social media, print).

  • Optimization for various platforms (Instagram, YouTube, TikTok, LinkedIn, TV, etc.).

  • Optional support with ad placements and campaign rollout.

  • Delivery via secure download link or hard drive (if requested).

Our Work

Request a Consultation

We’d love to bring your vision to life. Whether you’re looking for cinematic commercials, brand storytelling, or high-end photography, our team at Mactools Production is here to help.